By Stephen Baldwin, RealWV
Je’Dah Madison is no stranger to the music scene. She grew up singing in church in Princeton, WV, and made it all the way to the hit TV show “The Voice” on Alicia Keys’ team in 2018.
Now, she’s releasing a brand new music video titled “Wild & Wonderful.” The video showcases Je’Dah’s southern West Virginia roots and is part of a collaboration with the RiffRaff Arts Collective.
“One night I had been driving back roads with a friend,” Je’Dah recalls of the time she wrote the song, Wild & Wonderful. “We ended at East River mountain overlook located in Bluefield. We just sat and talked about life. Reflecting and appreciating where we are now. Then before I knew it I had written a song about West Virginia.”
Je’Dah teamed up with Lori McKinney and the RiffRaff Arts Collective in Princeton to shoot the music video for the song.
“We are creating sweeping, cinematic music videos featuring original music by artists within our community that have written songs about issues they are passionate about, or ways they see the world that they wish the community could open their hearts to,” says McKinney.
Wild & Wonderful is the third music video in a series, which they are calling “We Need to Talk.”
“We designed this project to empower and uplift voices in our community that need to be heard, sharing stories through the powerful medium of music video,” notes McKinney. “We believe in the power of music to heal, and we know that these works of art and community conversation experiences are going to connect people, and inspire empathy and compassion.”
Je’Dah is excited to be part of the process, sharing her music with the Princeton community and the wider state audience. “No one really knows or understands the hard work that goes into and has gone into making the community what it is now,” she reflects. “We plan to keep up the momentum and invoke change in any way we can.”
The public is invited to attend a community conversation on Thursday, November 30th at 7:30pm. It will be held at Stages Music School at 855 Mercer Street. Participants will enjoy a screening of the music video as well as the premiere of a Behind-the-Scenes docushort, which explores the inspiration and meaning behind the song and video.